AIDOIN® is an independent, EUIPO-trademarked certification that helps companies making authentic, clean products stand out from competitors across the EU. The certification aims to make finding genuinely high-quality products simple and effortless, and to bring clean, transparent production chains into view.
AIDOIN® was created by people, for people. The certification aims to make finding genuinely high-quality products simple and effortless. The mark helps trustworthy manufacturers, brands and industry stand out from competitors by making the purity and transparent production chain of their products visible.
consider it important that retail selection includes clean, minimally processed products.
feel that retail selection meets their needs for clean products very well.
Based on a consumer survey conducted in spring 2026 among 53 Finnish consumers. Read more →
Origin, production conditions and composition are assessed from raw material to finished product.
Purity and active-ingredient concentrations are assessed; no unnecessary additives or fillers.
Products are assessed on their production processes and ingredients, with consumer safety and ingredient naturalness at the centre.
Natural materials down to the yarn; no plastic or unnecessary chemical treatments.
Apply for the AIDOIN certificate and stand out to the authentic, clean consumer segment.
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